What’s SOJ?

Unlike many professional athletes, the majority of motorsports racers face the arduous task of personally negotiating with teams and corporate sponsors to obtain an entrant seat.

Speed of Japan® is a project consisting of select Japanese and U.S. racers from diverse motorsports categories and the representative/management duties spearheaded by Achromatic Inc.
SOJ is designed as to execute the negotiating and paperwork procedures on behalf of the racers in order to optimize his chances to race in a competitive environment, and to alleviate his/her burden in order to concentrate on the racing facet of the sport.

SOJ also performs the marketing aspects of the racing team, racer, and race related sponsor activities, in order to maximize each party’s value and equity.

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